Product Development Analyst at RecruitPlus Consulting Pte Ltd

Our client, a MNC F&B chain seeks to hire a Product Development Analyst to be based in CBD Singapore.

Market Research & Data Analysis: conduct in-depth market research on the Southeast Asian (SEA) market, with a focus on Singapore (SG), analyzing tea consumption trends, the competitive landscape, and supply chain resources to provide data-driven support for product development
Consumer Research: Investigate local consumer taste preferences using various research methods, including surveys, interviews, and blind taste tests, to identify and meet the precise flavor demands of the target audience
Product Development & Innovation: Participate in the entire product development lifecycle, including ingredient selection, formula design, flavor adjustments, and sensory evaluation, to enhance product offerings Product Feedback & New Release (on R&D side): monitor post-launch feedback on new drinks, continuously optimizing existing products based on market trends to strengthen competitiveness

Bachelor's degree or higher in Food Science, Nutrition, Marketing, or a related field preferred
Minimum 3 years of experience in product development within the tea beverage or FMCG industry
Familiar with the Southeast Asian (SEA) market is preferred
Proficient in English and Chinese
Willing to travel internationally for assignments
Strong market research and consumer insights capabilities
Proven ability to independently manage and execute research projects
Passionate about life; enjoys exploring new stores and novel experiences
Only Singapore citizens and Permanent Resident

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