Social Media Manager

A Social Media Manager is responsible for overseeing and implementing a company's social media strategy, creating content, engaging with audiences, and analyzing the effectiveness of social media campaigns. Their main goal is to enhance brand awareness, drive engagement, and support marketing and business objectives.

Social Media Strategy Development:

• Develop and execute a comprehensive social media strategy that aligns with business goals and target audience.

Content Creation & Curation:

• Create original and engaging content (e.g., graphics, videos, written posts) for social media platforms like Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.
• Curate content from other sources relevant to the brand’s message.

Community Management:

• Monitor social media channels, respond to comments, messages, and engage with followers.
• Build and maintain a positive community by fostering conversations around the brand.

Experience:

• Proven experience in social media management or a related role.
• A successful portfolio demonstrating previous campaigns and growth metrics.

Social Media Knowledge:

• In-depth knowledge of each platform's algorithms, features, and best practices.
• Familiarity with various content types (e.g., Stories, Reels, live streams, etc.).

Creativity & Design Skills:

• Strong graphic design skills, with proficiency in tools like Canva or Adobe Creative Suite.
• Experience with photography or video creation is a plus.

Communication Skills:

• Excellent written and verbal communication, with the ability to write compelling posts and engage audiences.