Marketing Specialist
Jacqui Food Corporation
This Marketing Supervisor role coordinates marketing efforts for fast food and upscale food court brands to achieve company objectives by developing and implementing strategies. This role will be reporting to the Brand Manager, Marketing Manager, and Managing directors of the company. Must have at least 5 years of work experience in a consumer-based industry, preferably in Food and Beverage or Fast-moving consumer goods (FMCG).
KEY RESPONSIBILITIES
- Brand Project Management
Manage end-to-end marketing projects from conception to completion, ensuring timely execution and alignment with overall goals.
- Collaboration
Work closely with marketing team members and other departments, particularly the operations team, in the implementation of tactics and marketing programs.
- Brand and Product Development
Identify the needs and wants of the market to create required products for assigned brands. In charge of maintaining the brand’s direction and mapping out a yearlong brand calendar.
- Team Leadership
Supervise, train, and mentor colleagues within the marketing team.
- Digital Marketing
Will work closely with the company’s digital marketing team in ensuring the brand efforts are communicated online and attend to customer concerns and feedback.
- Brand management
Must have an in-depth understanding of the connection of the brands assigned to the consumer to enable sustainable brand growth and development.
- Product Launch
Able to write communication materials and roll out product launches to operations teams.
- Menu management
Work on the assigned brand’s product mix to identify slow- and fast-moving items. Must have a strong attention to detail in ensuring menu items are properly listed and priced.
- Event Management
Oversee marketing concerns for store openings, including grand opening activations and brand relaunch.
- Trade Marketing
Develop and execute trade marketing initiatives by coordinating with local store marketing point persons internally and externally.
Work Location: 500 Shaw, Mandaluyong City